A practice can be excellent and still be invisible

Every organisation now needs a digital footprint, whatever its goals. We conceptualise, design and develop the website — then promote it systematically through Google Ads so it produces enquiries rather than compliments.

At a glance

CoversWebsite & Google AdsBuilt, launched and promoted
TeamIn-house technicalNot outsourced onward
IncludesDomain, hosting, emailSet up in your name
ReportingEnquiries, not impressionsWhat actually reached you
First meetingFreeWritten scope, no obligation
Digital Support

Reputation travels further when it is findable

In today’s scenario, every organisation — irrespective of its goals and objectives — should create, maintain and nurture a digital footprint. Word of mouth still brings work through the door, but it only reaches as far as the last person who spoke about you.

As part of our comprehensive effort to support every aspect of your venture, we have assembled a technically capable team that gives shape to your digital ambitions: conceptualising, designing and developing an appropriate and effective website, then promoting it systematically in the Google Ads network so that it generates meaningful leads and enquiries.

Digital Support at Ratnesh Thakur & Co.

This page is for you if

  • You have no website, or one that has not been touched in years
  • Customers can’t find you when they search for what you do
  • You are spending on advertising without knowing what it returns
  • Your enquiries all come from referrals and you want another source
  • You would rather one firm handled this alongside everything else
The service list

What we handle, end to end

Before anything is designed we establish what the website is actually for — who it is speaking to, what those visitors need to find, and what you want them to do once they have found it.

For a professional practice that usually means credibility first and enquiries second. The structure follows from that, rather than from a template.

A design built around your identity: your logo, your colours, your tone. Not a theme with your name dropped into it.

Everything is designed for the phone first, because that is where most visitors will arrive, and checked across browsers and screen sizes before it goes anywhere near launch.

The site is built to load quickly, work without a visitor thinking about it, and be maintainable afterwards.

That includes the parts nobody notices until they are missing: readable page addresses, sensible page titles, proper handling of contact forms, and pages that do not shift around while they load.

Most website projects stall on content. We work from what you already have — service descriptions, credentials, existing material — and shape it into pages that read clearly and can be found.

Where content is missing we will tell you plainly what is needed rather than filling the gap with padding.

Domain registration, hosting and email set up in your own name and under your own control. You own the assets; we administer them.

This matters more than it sounds. Businesses regularly discover their domain is registered to a former agency at exactly the moment they want to move.

Systematic promotion in the Google Ads network: campaign structure, keyword research, ad copy, negative keywords to stop wasted spend, and landing pages that match what the ad promised.

Budgets are yours and paid directly to Google. We manage the campaign; we do not mark up your media spend.

Analytics and call and form tracking, so you can see which searches produced enquiries rather than which produced clicks.

Reporting is written in terms of enquiries received and what each one cost, because impressions and click-through rates do not tell a business owner anything actionable.

Software updates, backups, security patching, uptime monitoring, and content changes as services or people change.

A website that is launched and then abandoned starts working against you within about two years.

For a practice serving a city, the local listing often produces more enquiries than the website. We set up and maintain the profile, categories, service areas, hours and photographs.

We will also advise on which other listings and directories are worth the effort and which are not.

How it works

The shape of the engagement

Step one

Scope and objectives

We agree what the site must achieve and for whom, what pages it needs, and what success would look like in enquiries. You get a written scope and fee.

Step two

Structure and design

Page structure first, then design applied to it. You see and approve the design before any of it is built.

Step three

Build and content

Development, content placement, forms, tracking and testing across devices. Nothing goes live until it works on a phone.

Step four

Launch

Domain, hosting, email and the site itself, all registered in your name. Search engines notified, analytics running from day one.

Ongoing

Campaigns and refinement

Google Ads run and adjusted against what the data shows. Wasteful keywords removed, working ones expanded, with reporting you can read.

Why choose us

Thirty-six years, one point of contact

Part of the same relationship

The firm that files your returns builds the site. One point of contact, one invoice, no briefing a stranger on what you do.

A dedicated technical team

Assembled in-house for this work. Your project is not passed onward to somebody we have never met.

Promotion, not just a website

A site nobody visits is a brochure in a drawer. Building it and promoting it are treated as one job.

Measured in enquiries

Reporting is about what reached you and what it cost, not impressions and click-through rates.

You own everything

Domain, hosting, content and ad account registered in your name. Nothing is held hostage if you leave.

Confidential

We already hold your financial records. Your website and campaign data are handled with the same discretion.

Common questions

Before you get in touch

For a practice site of the usual size, a few weeks once content and approvals move promptly. The build is rarely the slow part — waiting on content, photographs and sign-off is. We will tell you at the outset exactly what we need from you and when.
You do. Domain, hosting, email and the Google Ads account are all registered in your name from the start. We administer them on your behalf. If you ever move to another provider, everything transfers without a negotiation.
Two separate things. The media budget is paid directly to Google and is entirely yours to set — it can start modestly and increase once the campaign proves itself. Our management fee is quoted separately and does not take a percentage of your spend.
Often, yes. We would look at how it is built, whether it can be maintained sensibly and how it performs on a phone, then tell you honestly whether improving it or rebuilding it is the better use of your money.
By counting enquiries. Forms, calls and messages are tracked from launch, so you can see how many arrived, which search terms produced them and what each cost. If the answer is that it is not working, you will hear that from us.
A consultation at the firm
Get in touch

Tell us what you’re dealing with

The first consultation is free and carries no obligation. We’ll tell you what applies, what it costs and how long it takes.

  • 35 C.R. Avenue, Kolkata 700012
  • +91 98300 69332
  • Mon–Sat, 9am–7pm
  • info@rtctax.in

The first consultation is free.

Tell us what you’re dealing with — we’ll tell you what it involves.

Book a consultation
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